America’s Most Reputable Companies – Forbes

11 04 2012

In a world with more choices and less clarity about what we should buy or how we should feel about products and services, what leads us to recommend, stay loyal to, purchase from, or give the benefit of doubt to certain companies?

When you browse the aisles of your grocery store, fill up your tank at the gas station, or book a flight online, chances are, when you make a decision to choose one brand over another, you’re influenced more by the company’s reputation than by any particular product it offers.

vía America’s Most Reputable Companies – Forbes.


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