5 lecciones que aprender de empresas que se han equivocado – The Measurement Standard: Blog Edition

2 04 2013

After listening to 108 papers in three days, the fact that I can remember anything at all from the most recent International Public Relations Research Conference is pretty astounding. Which is another way of saying that the research that we highlight here in The Measurement Standard really stood out from the rest.

Not necessarily because of the quality of the data, but because it was so relevant to the profession. (See also “Katie Paine’s 3 Favorite Social Media Research Papers from IPRRC 2013”)

vía 5 Things To Learn From Companies That Screwed-Up: The Latest Crisis Research From IPRRC – The Measurement Standard: Blog Edition.


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